Business Textbooks
Análisis Científico de la Ética desde la Perspectiva Multidisciplinaria
Copyright Year: 2022
Contributors: Herrera-Sánchez, Olmedo Jumbo, and Quezada Valarezo
Publisher: Editorial Grupo AEA
License: CC BY-NC-SA
El presente manuscrito es resultado de investigaciones multidisciplinarias bajo diferentes perspectivas científicas-académicas, mediante la confrontación de criterios de diferentes autores bajo un enfoque descriptivo que señala la importancia de ética en varios escenarios actuales como son en la discriminación de la mujer en ambiente laboral, el manejo de los individuos dentro de las organizaciones, dentro de la agricultura al momento de producir y cultivar, como la ética afecta al clima organizacional y lagestión docente dentro del caso de estudio de una universidad, la ética y la responsabilidad social empresarial como reto de las empresas, la discriminación laboral como comportamiento poco ético en el área de recursos humanos, y por ultimo una contrastación de la ética en la publicidad de las empresas. Estos estudios se realizan desde una mirada científica y se la acerca a la realidad ecuatoriana.
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Principles of Finance
Contributors: Dahlquist, Knight, and Adams
Publisher: OpenStax
License: CC BY
Designed to meet the scope and sequence of your course, Principles of Finance provides a strong foundation in financial applications using an innovative use-case approach to explore their role in business decision-making. An array of financial calculator and downloadable Microsoft Excel data exercises also engage students in experiential learning throughout. With flexible integration of technical instruction and data, this title prepares students for current practice and continual evolution.
(3 reviews)
Digital Marketing Strategy
Copyright Year: 2021
Contributor: Dolbec
Publisher: Concordia University Open Textbooks
License: CC BY-NC-SA
The Internet has transformed how businesses conduct their activities and how consumers go about buying products. This textbook aims to provide a way of conceptualizing how to do marketing online and a strategic framework to do so.
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Introduction to Entrepreneurship
Copyright Year: 2021
Contributor: Carpenter
Publisher: Kwantlen Polytechnic University
License: CC BY-NC-SA
Learn about entrepreneurship and what makes entrepreneurs successful, all while developing your entrepreneurial skills.
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Liquidity, Markets and Trading in Action
Copyright Year: 2022
Contributors: Ozenbas , Pagano, Schwartz , and Weber
Publisher: Springer
License: CC BY
This open access book addresses four standard business school subjects: microeconomics, macroeconomics, finance and information systems as they relate to trading, liquidity, and market structure. It provides a detailed examination of the impact of trading costs and other impediments of trading that the authors call “frictions”. It also presents an interactive simulation model of equity market trading, TraderEx, that enables students to implement trading decisions in different market scenarios and structures. Addressing these topics shines a bright light on how a real-world financial market operates, and the simulation provides students with an experiential learning opportunity that is informative and fun.
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Visuals for influence: in project management and beyond
Copyright Year: 2021
Contributor: van der Hoorn
Publisher: University of Southern Queensland
License: CC BY-NC-SA
‘Visuals for influence: in project management and beyond’ is a practical guide with 24 visuals to download, adapt and deploy to engage your stakeholders. This practical guide will build your confidence and practical skills to quickly and effectively leverage the benefits of visuals to maximise your influence.
(2 reviews)
Technical and Professional Writing Genres: A Study in Theory and Practice
Copyright Year: 2019
Contributors: Howerton, Beilfuss, Peterson, Bettes, and Rieger
Publisher: Oklahoma State University
License: CC BY-NC-SA
This modern, open-source guide to technical and professional writing explores workplace composition through theoretical and practical applications. Discussions of multiple writing genres will assist you in understanding how to apply for jobs, how to compose clear and precise business communications once the job has been acquired, and how to create documents -- such as proposals and reports -- that will be instrumental in helping to advance your career.
(1 review)
Business Writing Style Guide
Copyright Year: 2020
Contributors: Morris and Zwart
Publisher: Oregon State University
License: CC BY-NC-SA
It is the goal of this book to help students do the following:
(1 review)
Critical Employment, Ethical, and Legal Scenarios in Human Resource Development
Copyright Year: 2020
Contributor: Hughes
Publisher: University of Arkansas
License: CC BY-NC-SA
This book provides mini-cases for HRD and other disciplines to use for engaging students in incident discussions. Exploring ways to solve problems and make decisions about situations that occur at work.
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Financial Management for Small Businesses: Financial Statements & Present Value Models
Copyright Year: 2020
Contributors: Robinson, Hanson, and Black
Publisher: Michigan State University
License: CC BY
This book is for those whose financial management focus is on small businesses. For you, we adapt the traditional financial management themes emphasized in corporate financial management courses to meet the needs of small businesses.
(2 reviews)